With the launch of the Dromos Labs brand, the symbol needed to move like the digital economy behind it—accelerating, not just keeping up.

The Dromos mark was designed like the infrastructure it represents: minimal surface, maximum function. Rather than treating motion as ornamentation, the exploration centered on momentum, passageways, transformation, and added value—motion as a pillar of the identity, not an afterthought.

A mark you can feel moving even when it’s not, momentum built in. Stillness for appearance only.

A typographic toolkit built to match the brand’s energy—staying crisp at any speed.

Animated vignettes turning complexity into clarity—one loop at a time. One loop at a— (You get it.)

Announced live on stage in New York: Aero—the new platform unifying Aerodrome and Velodrome into one brand with a clear path toward Ethereum.

The launch announcement needed to move fast: spark excitement and introduce the new identity in real time.

“On 3, say liquidity!”

Client: Dromos Labs
Creative Direction/Illustration: Alex Register
Executive Producer: David Annis
Animation: Jordan Scott